language he uses, and even his unsubscribe copy in his emails: And he’s not the only one. EXAMPLE #28: ASH AMBIRGE Known for her personal brand, Ash Ambirge uses personality to create a bond and resonate with her subscribers. Leading to far more interest in her content email than she Hong Kong WhatsApp Number List would have been able to generate if she’d taken a more “professional” Hong Kong WhatsApp Number List approach. EXAMPLE #29: MIZZEN + MAIN Proving that you can use personality in email marketing even for an ecommerce business, Mizzen + Main employs humor and personality in their product email about these red chinos.

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Here’s what the grey text between the two images says (in case you can’t read it): The front door. Eagerly awaiting the postman to deliver his new red chinos. He’s been in this squat position for hours. Senses heightened. Like a lion stalking a wildebeest. I’d be scared if I were that postman but also honored. Your Hong Kong WhatsApp Number List emails don’t have to be long to get your unique brand across. EXAMPLE #30: THE HUSTLE The Hustle demonstrates you can (and should!) show off your personality in every single email — starting from your welcome email: The Hustle captures your attention and keeps subscribers engaged by being a little silly and painting a

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personality-filled picture with their welcome email, generating excitement for their email content to come. Your brand’s personality might not be sarcastic like Ash’s or silly like The Hustle’s, but it doesn’t have to be. What’s important is you coming up with your own unique brand Hong Kong WhatsApp Number List personality that gives your subscribers a reason to open, act, and buy from you. Before you schedule your Hong Kong WhatsApp Number List next email broadcast, ask yourself these two questions: Would you want to read the email if it showed up in your inbox? If you sent the email to a friend with no sender, would they guess it was from you or your brand? If either answer is “no”, put some personality

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