Focus your copy around: What makes your brand unique. The benefits of your product (or service). Why the shopper should buy from you (not a competitor). 3. INCLUDE BEAUTIFUL PRODUCT PHOTOS They say a picture is worth a thousand words. But in the ecommerce industry, Uganda WhatsApp Number List you could argue that a high-quality picture is worth thousands of dollars in revenue. The Uganda WhatsApp Number List average adult makes thousands of small decisions every day, so deciding to hit the “Pay Now” button or to abandon the cart on your site is just one of thousands of things every customer has on their mind on any given day. For your cart abandonment email the copy.
Number and Stop Those Annoying Phone Calls
, you might want to remind them exactly what product they were so close to buying and just why they wanted it bad enough to add it to their basket. Product photos are a great way to do this. In its abandonment email, Dyson prominently features the image of the recipient’s unbought Uganda WhatsApp Number List product:[*] Screenshot of Dyson British fashion retailer Jack Wills takes this one step further by showcasing multiple images for each product left in the shopper’s basket:[*] Screenshot of Jack Will Save some prime real estate in your email for showing the product left in the cart. 4. ADD CLEAR, EYE-CATCHING CTAS What’s the number one goal of any
cart abandonment email? Quite simply, it’s to complete a sale. So you need to make the mission of your email abundantly clear to the reader. To boost the number of shoppers who complete transactions from your abandonment emails, get creative and use unique, interesting copy. For Uganda WhatsApp Number List example, in its abandonment email, Huckberry uses the copy “Finish Checking Out.” Screenshot of Huckberry It may sound simple, but I love this copy. Why? Because “Finish” implies you’ve already started the process — it makes it feel like you’re almost there and who doesn’t like to finish what they’ve started? Winc also opts for creative copy, using “I’m