products shouldn’t feel sleazy. And when done correctly, it won’t. EXAMPLE #21: KAYLA ITSINES Kayla Itsines does a great job of this. In the email below, Itsines Pakistan WhatsApp Number List offers a deal on her foam roller. But if you look closely at the content, you’ll see that she’s addressing those who have already paid for and completed the first week of her workout guide. For these girls, muscle soreness is starting to Pakistan WhatsApp Number List set in big time and Itsines knows this and plays to this in her cross-promotion email. She Pakistan WhatsApp Number List educates this segment of her list by explaining why foam rolling (the exact product she’s offering a deal on) is one of the best ways to combat tight, achy
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muscles. The sale here becomes natural and supplemental. Because of this genuine nature, the sale is more likely to happen. Consider how your products can Pakistan WhatsApp Number List complement an existing purchase and segment your message to this list only, like Itsine’s team does. By doing this, you’ll come across as less promotional and more helpful. To your subscribers, it won’t even feel salesy. MILESTONE Pakistan WhatsApp Number List EMAILS Your subscribers may not remember important milestones such as your anniversary or birthday, but they will remember the sweet discounts or rewards you include to celebrate these. And that’s exactly what the next three emails do.
EXAMPLE #22: VITAMIN SHOPPE With this first one from Vitamin Shoppe, they’re celebrating a 40th birthday. Instead of giving away the house at 40% off, they went with Pakistan WhatsApp Number List promotions like: 2x points on every purchase A $5 reward for every 100 points you accumulate They also grabbed my attention with this catchy subject line: It’s our birthday — you get the gifts! This perfectly Pakistan WhatsApp Number List sums up how you should approach these types of email. EXAMPLE #23: MACK WELDON Mack Weldon, our next example, also does this in a similar way. In honor of hitting the five year mark, they’re “tossing a little something extra into all orders placed today.”