How are banks and insurance companies reinventing their communication? While the levels of trust in these sectors are often up and down, social networks precisely make it possible to re-enchant communication. Thanks to this lever, banks and insurance companies improve Banks and Insurance – 10 ways to attract attention on social networks their image with their subscribers, interact with them, and generate interest. Used well, this lever can even lead to the conversion of leads into visits to the website, or even direct sales.
Use sports sponsorship to create engagement
If there is one sector of activity adept at sports sponsorship, it is that of banks and insurance. To increase its notoriety, nothing better than an activity that conveys strong values and unites many people. Marketers have understood this well. There are countless financial Australia Phone Number List players who communicate on this subject on social networks. Among them, we can mention BNP Paribas with the Rolland Garros tennis tournament, AG2R La Mondiale with the Tour de France and La Banque Populaire with the Vendée Globe.
However, a simple presence on social networks is not enough. Discover right away the 10 ways to attract on social networks when you are a bank or an insurance company.
According to the Survey Results Linkedin Is at the Top
According to the survey results, LinkedIn is at the top of the ranking of the most used social networks in the Banks and Insurance – 10 ways to attract attention on social networks professional real estate sector.
Then, we find Facebook, which gains a place compared to 2016. Twitter and Youtube are progressing in the same way. But it is the professional network Viadeo that loses ground with 23% for 2017.